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business-marketingbeginnerunit-9
SEO
Definition
Search Engine Optimization—improving visibility in search results.
In Plain English
SEO is like making your store easy to find in a mall—good signage, right location, clear directory listing.
Real-World Example
Optimizing your website content helps your business appear when people search for relevant terms.
Why It Matters for Your Work
Organic search traffic is free and high-intent. Good SEO compounds over time.
Common Mistake
Expecting instant results. SEO takes months of consistent work to show significant impact.
Related Terms
View Landing Page
Landing Page
A focused webpage designed to convert visitors toward a specific action.