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Event

Definition

A tracked action that occurs in your application or website.

In Plain English

Events are like timestamps in a security log—recording what happened and when.

Real-World Example

Button clicks, form submissions, purchases, and video plays are all events you might track.

Why It Matters for Your Work

Events let you understand user behavior in detail, not just page views.

Common Mistake

Tracking events without naming conventions. "click_buy" and "purchase_click" for the same action creates confusion.

Related Terms

View Analytics
Analytics

Measurements and insights about user behavior and system performance.

View Segment
Segment

A group of users or data points that share common characteristics.

View Trigger
Trigger

An event that starts an automated workflow.