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Maintenance
Definition
Ongoing care and updates required after launch.
In Plain English
Maintenance is like servicing a car—regular care keeps things running smoothly.
Real-World Example
Security updates, bug fixes, content updates, and server monitoring are maintenance.
Why It Matters for Your Work
Unmaintained software becomes insecure and eventually stops working. Budget for ongoing maintenance.
Common Mistake
Treating launch as the finish line. Websites and apps require ongoing care.